Optimizing the Potential of Micro and Small Enterprises Through Implementing Sustainable Business Development Strategies

Authors

  • Hery Fadly Universitas Megarezky, Makassar, Indonesia

DOI:

https://doi.org/10.61477/abdisamulang.v3i2.40

Keywords:

Business Optimization, Strategy Implementation, Sustainable Business

Abstract

micro and small businesses (MSBs) through the implementation of sustainable business development strategies. A partnership approach is employed with MSBs to implement sustainable business practices, including environmental, social, and economic management. The development method involves training, consultation, and the implementation of sustainable practices. The research findings indicate improved performance of MSBs and their positive impact on the environment and local communities. In conclusion, the application of sustainable business development strategies can enhance the sustainability of MSBs and their contribution to community development.

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Published

2024-07-25

How to Cite

Hery Fadly. (2024). Optimizing the Potential of Micro and Small Enterprises Through Implementing Sustainable Business Development Strategies. ABDI SAMULANG: Jurnal Pengabdian Kepada Masyarakat, 3(2), 104–111. https://doi.org/10.61477/abdisamulang.v3i2.40

Issue

Vol. 3 No. 2 (2024): JULY| ABDI SAMULANG

Section

Artikel

License

Copyright (c) 2024 Hery Fadly

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This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

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